NON NOVA SED NOVE…
Means “Nothing new, but made in a new way”

This is us…OWAN a brand which designs cool golf shirts
getting inspiration from old styles!
then adding our arty background
to produce contemporary silhouettes!
Our brand is not a revolution…Rebels die too young !
We like to do a lot of things from early morning to late night and enjoy
the best of life…including this old game called GOLF!
We like golfing, surfing, snowboarding, skateboarding, playing music,
drawing, watching…That’s our lifestyle !
We don’t like the idea of the old gentleman society, but we love the grass, the birds,
the trees, the clubs…so, we play!
…In our way!
OWAN is made by creative golfers for those
who can enjoy the game, but also what surrounds it…
what do you see?
FAIRWAY / ROUGH
OLD / YOUNG
SILENT / LOUD
GOOD / BAD
DREAM / REALITY
FEM / MASC
RIGHT / WRONG
IN / OUT
DEAD / ALIVE
ZERO / ONE...

We live in a binary world in which all we want is to leave a mark…
Which takes us back to stylish golf shirts !